Linne

Linne made furniture — small-batch, sustainably sourced, sold direct through a studio showroom and an online shop. They'd been operating for six years. The original brand had been designed by one of the founders in the first year and had never been formally revisited.

By the time they came to us, the brand was being applied inconsistently across a growing number of surfaces — a website, a lookbook, a trade show presence, wholesale packaging, and a social media presence that had developed its own visual logic independently of everything else. The brief wasn't a rebrand. It was a recalibration — bringing everything back into alignment with the brand they'd actually become, not the one they'd started as.